About
Lynn M. Rolle - President/CEO
Lynn Rolle is a prolific entrepreneur, mother of two beautiful children, and a veteran executive for over 20 years. Now, as the Co-founder and CEO of BõKU™ International, she’s finally found a career she loves dearly and believes in wholeheartedly.
Lynn became a managed healthcare specialist with her 12 years of service for US Healthcare/Aetna Inc. She then began her tradition of innovation with her husband Reno by creating Rolle LTD, which spawned a luxury beach blanket line that took the industry by storm. The Rolle beach blanket became THE coveted luxury item featured in exclusive resorts and used by A list celebrities world wide.
In 1997, she became CFO for Synergy Worldwide Inc., an innovative product design and engineering firm specializing in healthy cooking appliances.
In 2007, Lynn combined her corporate expertise and entrepreneurial spirit with the launch of BõKU™ International. Creation of the award-winning BõKU™ Superfood is the culmination of over 12 years of personal research, countless hours of formulating with the industry’s most trusted experts, and the unrelenting love of a mother trying to find a natural cure for her child’s ailment.
The Mission of BõKU™ Superfood is to positively impact the highest number of people possible with the healing power of natural, organic nutrition. With all these impressive accomplishments, Lynn still considers her greatest achievement her two teenage children and 23 years of marriage to her husband Reno. But her initial success with BõKU™ Superfood has the industry buzzing, and with the public’s renewed interest in natural-organic living, BõKU™ Superfood may yet become Lynn’s greatest gift to a world so desperately in need of quality, organic nutrition.
Dr. BJ Adrezin (Master Formulator & Chief Medical Adviser)
Dr. BJ Adrezin is our “BõKU™ Super Doctor” and the Master Formulator of the full line of our BõKU™ Super Food products. He is also the Chief Medical Adviser to BõKU™ International.
Dr. BJ Adrezin is Medical Director of the Center for NutriLongevity™ in Lake Oswego, Oregon. Dr. Adrezin follows the dictum of the Father of Medicine, Hippocrates, when he proclaimed: “Let food be your medicine.” Hippocrates’ disciple, the great physician Maimonides, instructed doctors to treat their patients through food, before applying any other method. Although licensed to prescribe pharmaceutical drugs, Dr. Adrezin always emphasizes food as the most fundamental, and powerful road to health and well-being. He focuses his practice on prescribing POTENT FOODS®, Super Foods, Functional Foods, etc, to support his patients in living long and potent lives.
Dr. Adrezin is a graduate of Boston University, and received his medical degree from the National College of Naturopathic Medicine, the oldest accredited naturopathic medical school in North America. Dr. Adrezin completed a Post Graduate Residency program in Family Medicine, with a special emphasis in Cardiology and Endocrinology.
Dr. Adrezin is the Founder and CEO of POTENT FOODS, Inc. An Oregon based “green” company, POTENT FOODS, Inc. is a leader in pioneering delicious organic food products, that include generous amounts of POTENT FOODS®.
Dr. Adrezin views his work with BõKU™ as a vehicle to encourage millions of people to eat the finest organic nutrient-dense foods in the world. Dr Adrezin not only personally formulates BõKU™ Super products for maximum potency and super nutrition, but he personally searches out and chooses the purest sources of ingredients available globally. Dr. Adrezin loves formulating BõKU™, and hopes that you will truly enjoy and benefit from the “BõKU™ Experience”!
Dr. James William Forsythe M.D., H.M.D.
Dr. James William Forsythe M.D., H. M. D. has been practicing medicine in Northern Nevada for over 30 years, and runs Forsythe’s Century Wellness Clinic (www.centurywellness.com).
He is board certified in Internal Medicine, Medical Oncology Utilization Review, and Quality Assurance. He is a former Associate Professor of Medicine at the University of Nevada, Reno Medical School and is board eligible in Clinical Pathology and Medical Gerontology.
Dr. Forsythe has his doctorate from the University of California San Francisco, and his undergraduate degree from the University of California at Berkeley. He started combining conventional and alternative medicine in 1986 because patients who were integrating these therapies were doing better, had fewer side effects, and had a higher quality of life.
He received his homeopathy certificate in 1995. Dr. Forsythe is a cancer researcher and continues to use his expertise in both western medicine and homeopathy to improve and save lives.
In His Own Words:
“I want to inform your Company on how successfully BõKU™Super Food is working on my patients. BõKU™ has become an important part of my dietary protocol.
BõKU™Super Food gives patients the opportunity to put important vitamins, minerals and antioxidants back into their bodies with the ease of its administration. The intake of BõKU™ with all of its powerful nutrients is important, as it stimulates this vital body protective mechanism. It also increases the body’s pH balance to be more alkaline. I recommend that all my patients receive this product on their semi-yearly and yearly follow up exams.
Congratulations on a great product!”
Our Mission Statement
“To positively impact the highest number of people possible, with the healing power of natural, organic nutrition.”
Our Core Values
Love for our customers and co-workers
Life lived long and to its fullest everyday
Passion to be a strong nutritional advocate and educator
Integrity and Character in every business endeavor
Value provided to our customers in product quality and service
Courage that stands firm under pressure
Trust, Truth & Honesty within our BõKU™ team
Earth-friendly at all times
BõKU™ SuperfoodTM was born out of necessity. When the founders’ son was diagnosed with with a focus problem in 1994, they rejected the automatic prescription for Ritalin® and began searching for alternatives to mainstream mind-altering pharmaceuticals.
The naturopathic physician the Rollés consulted had experienced recent success with a new powder supplement containing super green algaes, spirulina, and other potent, live foods. They were skeptical at first, but after seeing the results with their son, it ignited their passion for using food as medicine. “We began to realize that society may have become addicted to pharmaceuticals and that nature may actually have better answers to all our ailments,” noted Lynn Rollé. Over the years they sampled and familiarized themselves with various Superfood products from all over the world.
Both Reno and Lynn Rollé attend a health retreat in Calabasas, California a couple of times each year. This retreat is often referred to as a yoga and hiking “Boot Camp.” Each day, they hike an average of 14 miles and do several hours of yoga and various other exercises. All while restricted to 1400 calories of organic vegetarian food, organic decaffeinated teas and pure water. It was during these retreats that they began experimenting with their own Superfood formulations to ascertain the direct benefits they were receiving.
Lynn has a thyroid condition and like many women her age, has experienced wildly fluctuating hormone levels and the related challenges. They began early tests by including an incredible substance from high in the mountains of South America called Maca. A nutrient dense Superfood, Maca has been used for thousands of years to balance endocrine function and as a fertility and sexual enhancement food. It’s also amazing for pure energy without the spikes and crashes associated with caffeine and other stimulants. They were absolutely blown away by the effects they experienced flooding their blood with pure organic nutrition during these intense experiments. Well into their 40s, they were out-hiking, out-lifting, out-running…out-performing other members that were sometimes more than 20 years younger! Lynn’s thyroid condition is gone and she’s lost almost all of the 20 extra pounds she had been carrying around since her children were born.
In 2005, Reno co-created an historical best seller on the subject of natural cures. “Natural Cures They Don’t Want You to Know About” was number one on the NY Times list for 18 weeks, has sold in excess of 10 million copies and is widely considered the most successful self published book of all time. This experience vaulted their interest in natural medicine even further and placed Reno in the company of some of the most brilliant medical doctors, homeopaths, herbalists, naturopaths, and organic formulators.
The Rollés began working with these amazing minds to create the ultimate full spectrum Superfood. After working for several years on countless formulations, BõKU™ International was officially launched in July 2007.
They realized that key to success would be overcoming both the taste and price barriers common in the Superfood space. They included lesser known fruits and other Superfoods in a proprietary blend to arrive at the most nutrient dense and great tasting product possible. They searched the world for the absolute best ingredients and strived to set the highest possible standard by having their formula certified Organic, Kosher and Vegan. They then developed a direct marketing model that would allow consumers to order their product via television documercial and internet website. This will eliminate several layers in the traditional retail distribution model and allow BõKU™ International to get their product in the hands of consumers where it’s needed most, at significant savings.
Recently, NaturalNews.com, the most heavily trafficked website on natural health, featured an independent review of BõKU™ Superfood in an article by Health Ranger, Mike Adams. He honored them with the first ever, “Natural News Best Superfood” Award. (See, http://www.naturalnews.com/022566.html). As of January 30, 2008, they have thousands of new customers from all over the world!
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