06/18/10 at 10:22 am

Ventura, California, May 27, 2010 – BōKU® International, LLC, showcased its Super Food and Super Protein products at last weekend’s Chicago’s 2010 Green Festival – and was the hit of the show!  A leading whole food, organic nutritional company, BōKU® made a huge splash due to the superior quality and taste of its award winning products.  Drawing in large crowds both days of the festival, BōKU® received an overwhelming positive response and was completely sold out of product before the end of the second day, leaving customers clambering to join the company’s rapidly growing mailing list.

BōKU’s® Master Formulator & Chief Medical Advisor, Dr. BJ Adrezin, has developed two industry leading products for the BōKU® line to support a healthy diet and lifestyle.  Completely devoid of chemical fertilizers and pesticides, both products are wheat-free, gluten-free and USDA certified Vegan, Kosher & Organic.  BōKU® Super Food contains essential vitamins, trace minerals, antioxidants, probiotics and enzymes and is made from 40 of the most health forming, disease fighting plants, vegetables and fruits on earth. Because BōKU® Super Food is made from natural, living plants, it is easily recognized by the human body and assimilated within minutes flooding the cells with vital nutrition. BōKU® Super Food’s powder formula has a neutral taste and can be easily mixed with any beverage – appealing to both children and adults.

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BōKU® Super Protein is the first great protein alternative to whey and soy protein powders on the market today.  Derived from sprouted brown rice, the formula delivers a whopping 26 grams of organic vegan protein per serving.  Flavored with  organic coconut, dehydrated Vermont maple syrup and vanilla bean, BōKU® Super Protein is highly bio-available for optimal absorption while offering a wide array of amino acids (which most proteins lack).

Combining BōKU’s® Super Food and Super Protein products provide a complete meal and the perfect foundation for a comprehensive and nutritional weight management program.  BōKU® offers their Super Protein in a 30 ounce eco-friendly pouch and their Super Food in a 10 ounce or 90-day family size pack as well.  The company’s direct-to-consumer marketing model eliminates retailer mark-up and makes these products available to the end user for the unmatched sum of just roughly $1.00 a day.

BōKU® products have quickly become the critic’s choice and consumer favorite in natural whole food nutritionals. In 2008, NaturalNews.com awarded BōKU® with the first “Natural News Best Superfood” Award, and the brand was also honored with the “Readers Choice” Award in 2010.

BōKU® is based in Ventura, California, and offers its products exclusively online at www.bokusperfood.com.

For additional information and sample requests, contact Brianne Sheldon at 626.484.8929 or brianne@breezepublicrelations.com.

Tags: boku · chicago green festival

10/11/09 at 9:04 pm

Co-Founder of Boku International, Reno Rollé meets Peruvian President and delivers a powerful speech on the importance of organic nutrition

FOR IMMEDIATE RELEASE – Ventura, Calif. (October 2, 2009) –

While in Lima on business,  Reno R. Rollé and his wife Lynn, the CEO of BõKU™ International, LLC, had the opportunity to attend a presentation at the Presidential Palace by the President of Peru, Alan Garcia, and the Minister of Foreign Commerce and Tourism.

Mr. Rollé was invited to stand up and join President Garcia on stage.  He gave a stirring speech to over 200 international delegates and commerce experts. The focus of his speech being the necessity of organic, whole food nutrition in today’s modern age of processed foods.

Rollé states “I shared the story of how Boku Super Food began and our mission to positively impact the highest number of people possible with the healing power of whole food organic nutrition.  I expressed my appreciation for the abundance of little known super foods in Peru and the Government’s commitment to protect, carefully develop and share them.”

The Rollés traveled to Peru in order to take part in Expoalimentaria 2009, an international food-centered trade show in Lima. They were not only there to promote their popular product, BõKU™ Super Food, but to gather some of their highly nutritious ingredients right at the source. Many ingredients in BõKU™ Super Food hail from South America, the Maca root and Lúcuma fruit are from Peru.  Rollé continued “We need the world’s leaders to take responsibility for the fact that we are poisoning our populations, especially children, with nutrient depleted, toxic junk food.  One third of the children and teens in America are either overweight or on the brink of becoming so.  As a result, some experts are predicting for the first time in history, that parents will actually outlive their children.   The answer could be right under our noses in the bounty of nutrient dense, disease fighting foods available in nature”.

Reno was interviewed several times on local television which helped him to spread his message of natural nutrition and our responsibility to safeguard the health and wellness of our children by instilling proper nutritional habits and good choices.

07/23/09 at 5:14 pm

FOR IMMEDIATE RELEASE – Ventura, Calif. (July 23, 2009) –Boku International, a leading organic nutritional company is so confident in their product and its positive effects on people, they’ve launched a 10 day free trial for new customers who join their Discount Club program.

According to www.bio-medicine.org research shows that about 35% of Americans have taken a vitamin or mineral supplement within the past month. The reason these magic pills are so popular is obvious, people want to believe they’re doing something good for themselves and make up for the lack of nutrients in their diet. But this is not the case, in the past few years several high-quality studies have failed to show that extra vitamins, at least in pill form, help prevent chronic disease or prolong life.

The failure of vitamin supplements is due to the fact that they contain unnecessary or synthetic ingredients and are often sold long after they have lost their potency. On top of that most name brand multivitamins have an absorption rate of 5-10%, so your body never receives what you read on the label, according to Boku.

Any doctor or nutritionist would agree that supplements are not a substitute for a diet rich in nutrients. Packed with naturally occurring vitamins, trace minerals, anti-oxidants and probiotics, boku Super Food is a proprietary blend of the most powerful Superfoods on earth, all derived from natural plants with no chemical fertilizers or pesticides. The concentrated powder formula is certified Organic and Kosher. And since boku Super Food is not a pill or supplement, it provides 100% of the nutrients directly to the body.

“On average, Americans spend $23 billion annually on man made vitamin and mineral supplements. With their lack of potency and low absorption rates, most of that money is being completely wasted.” said Lynn Rolle, Boku International’s Chief Executive Officer.  “We now have Discount Club customers in 40 countries throughout the world and our rate of retention is outstanding.  Once people start taking Boku Super Food, they see and feel the difference immediately and stay in the program.  Our new free trial offer cuts the retail price in half which comes to less than $1 per day, and you get to try the Super Food free for 10 days.” Lynn continued, “The time of space-age nutrients in pill form is over.  The trend is back to nature and we’re leading the charge to bring real natural nutrition to the people conveniently and at affordable prices.”

boku can offer such a product at these prices by getting the freshest most potent ingredients right from the source, and selling the Super Food directly to consumers via the boku website, thus avoiding high retailer markups.

For more information, go to www.bokusuperfood.com or call 805-650-BOKU.

05/21/09 at 3:54 pm

Ventura, Calif. – boku International, LLC was recently selected for the Pacific Coast Business Times Top 10 Companies To Watch Award. Businesses that have demonstrated significant growth potential in emerging industries are tracked and considered for this list and top honor each year.  The Top 10 Companies To Watch will be announced at the next Pacific Coast Business Times event, “101 One Hundred” Awards Reception, on Thursday, May 21^st, 2009, from 5:30 – 7:30pm at the Four Seasons Biltmore in Santa Barbara.

“It is an honor and privilege to be selected for this award by the Pacific Coast Business Times,” said Lynn Rolle, CEO and Founder of boku International, LLC. “Since our official launch in July 2007, we’ve enjoyed robust growth each quarter which we attribute to the quality of our product and our customer’s satisfaction.  Our mission at boku is to positively impact the highest number of people possible with the healing power of natural, organic nutrition. This recognition from the Pacific Coast Business Times will only help to further our mission.”

Headquartered in Ventura, California, boku International, LLC produces boku Super Food, and represents the definitive new trend in nutritional products focused on total wellness and natural beauty.  Founded by entrepreneurial CEOs Reno and Lynn Rolle, boku Super Food is a tasty, economically-priced, whole food powder combining the most nutrient dense, health forming foods on earth.  Mixed in pure water or juice, boku Super Food makes a delicious drink and received the coveted Best Product Award by NaturalNews.com in 2008.  To find out more about this award-winning product and company please visit www.bokusuperfood.com

04/09/09 at 4:56 pm

Ventura, Calif. – This Earth Day celebrities all over Hollywood will receive a gift basket
full of the hottest eco-friendly items including BōKU Super Food, a product of BōKU
International, LLC, a leading organic nutritional company based in Ventura, Calif. While
BõKU Super Food has eco-conscious celebrities buzzing, the product and company has
not only grown over the years but also remained close to its organic roots.

“Since our official launch in July 2007 we’ve enjoyed robust growth each quarter,” said
Lynn Rolle, CEO and Founder of BōKU International, LLC. “Our product is gaining
popularity and people are enjoying BōKU all over the world. We’re very excited as our
mission at BōKU is to positively impact the highest number of people possible with the
healing power of natural, organic nutrition.”

After receiving a taste of BōKU Super Food this Earth Day, celebrities like Cameron
Diaz, Justin Timberlake, Bill Maher, Hugh Hefner, Jake Gyllenhaal, Barbara Streisand,
and Leonardo DiCaprio may share more than a backyard with BōKU International, LLC
– they may share the passion for the healing power of natural, organic nutrition.

04/09/09 at 4:55 pm

boku Super Food Helps Beat The High Cost of Eating Healthy

Ventura, Calif. – Celebrity swag will go green this April with the latest and greatest in
green products, including BōKU Super Food, a doctor formulated organic, kosher, and
vegan super food. But Cameron Diaz and Justin Timberlake don’t have to be the only
ones getting a taste of BōKU Super Food this Earth Day – anyone can try this award
winning formula for less than $1 a day.

“Buying natural organic foods is becoming a luxury few can afford,” said Lynn Rolle,
CEO and Founder of BōKU International, LLC. “Our goal is to make our award winning
product available to all people, not just the privileged few, at prices that will absolutely
shock the industry.”

According to Dr. Brian Clemmens of the Hypocrates Institute, “there is more nutrition in
one tablespoon of Boku Superfood than the average American gets in several days.”
Join celebrities, like Jake Gyllenhall and Ellen DeGeneres, in getting a taste of BōKU
Super Food this Earth Day. The product is available direct to consumers at
www.bokusuperfood.com, eliminating the costly markups by retailers and keeping
healthy options affordable.

04/09/09 at 4:52 pm

Ventura, Calif. – BōKU Super Food will be among the green swag delivered to the
doorsteps of eco-conscious celebrities on April 22nd. BōKU Super Food has teamed with
Distinctive Assets to celebrate Earth Day and the stars who make a difference with
“green gift baskets.” BōKU Super Food, a doctor formulated organic, kosher and vegan
super food, will be the only product of it’s type included in the delivery.

“Our mission at BōKU Super Food is to positively impact the highest number of people
possible with the healing power of natural, organic nutrition,” said Lynn Rolle, CEO and
Founder of BōKU International, LLC. “We seem to be getting increasingly popular with
entertainment and athletic celebrities all over the world. While every customer is
precious to us, celebrities are especially influential and have really helped raise
awareness for our product among mainstream consumers.”

Cameron Diaz, Justin Timberlake, Bill Maher, Hugh Hefner, Jake Gyllenhaal, Leonardo
DiCaprio, Melissa Ethridge, Sheryl Crow, Drew Barrymore, Ellen DeGeneres, Kathy
Griffin, Tyra Banks, and Kate Bosworth are among the lucky celebrities that will get a
taste of BōKU Super Food this Earth Day.

11/25/08 at 5:12 pm

VENTURA, Calif.–(BUSINESS WIRE)–In an effort to help the average consumer beat the high cost of eating healthy, boku International, LLC, a leading organic nutritional company, has launched a direct consumer marketing model that eliminates costly markups by retailers.

“The high cost of eating healthy is taking consumers into a frightening reality,” said Lynn Rolle, CEO and Founder of boku International, LLC. “Buying natural organic foods is becoming a luxury few can afford. Now more than ever, people understand the powerful benefits of quality nutrition. We believe we have the solution in boku Super Food and our goal is to make our award winning product available to all people, not just the privileged few, at prices that will absolutely shock the industry.”

Organic foods currently average up to 25% more than their non-organic counterparts exacerbating the American struggle with the worst case of food inflation in 20 years. Compounding this challenge is the heightened scrutiny and questionable efficacy of traditional vitamin supplements.

“We believe everyone deserves the best, but the reality is most people can’t afford such a high quality product,” Rolle said. “So we created a direct consumer marketing model that eliminates costly markups by retailers and allows us to cut our prices by 50% — this works out to less than a dollar a day for our customers.”

As a result, customers can order directly from boku International, LLCvia their website, www.bokusuperfood.com, at great savings.

Because of its ability to maintain overall health and wellness, boku is also an inexpensive, preventative measure that can potentially save the average American from paying costly out-of-pocket health care fees.

Packed with naturally occurring vitamins, trace minerals, anti-oxidantsand probiotics, boku is a proprietary blend of the most powerfulSuperfoods on earth, all derived from natural plants with no chemical fertilizers or pesticides. The concentrated powder formula is certifiedOrganic and Kosher.

According to boku Master Formulator, Dr. BJ Adrezin, “When people consume a diet filled with super nutrient-dense foods, they start to feel better, and can maximize their genetic potential for health and well-being. I formulated boku Super Food to give people a potent boost in the right direction.”

For more information, go to www.bokusuperfood.com or call 805-650-BOKU.

Contacts

10/09/08 at 11:07 am

VENTURA, CA – (October 8, 2008)  - – Boku International, LLC, a leading organic nutritional company, announced today that it is launching an unprecedented marketing campaign and pricing model to help the average consumer beat the high cost of eating healthy.

While recent economic conditions have increased the already high expense of producing, packaging and transporting Certified Organic food items, consumers are becoming increasingly aware of the health benefits of natural, unprocessed, foods and organic nutrition.  Unfortunately, the stores and markets carrying these items are not exempt from soaring costs.  Organic foods currently average up to 25% more costly than their non organic counterparts as Americans struggle with the worst case of food inflation in 20 years.  Compounding this challenge is the heightened scrutiny and questionable efficacy of traditional vitamin supplements.  

“The high cost of eating healthy is taking consumers into a frightening reality,” said Lynn Rolle CEO and Founder of Boku International, LLC. “Buying natural organic foods is becoming a luxury few can afford.  Now more than ever, people understand the powerful benefits of quality nutrition. We believe we have the solution in  BōKU™ Super Food and our goal is to make our award winning product available to all people, not just the privileged few, at prices that will absolutely shock the industry”

Super foods are considered nature’s most nutritionally dense foods and known to fight many common diseases.  Packed with naturally occurring vitamins, trace minerals, anti-oxidants and probiotics, BōKU™ is a proprietary blend of the most powerful Super foods on earth, all derived from natural plants with no chemical fertilizers or pesticides.  The concentrated powder formula is certified Organic and Kosher.  According to Dr. Brian Clement, of the Hypocrites Institute in West Palm Beach, FL, there is more nutrition in a tablespoon of  BōKU™ Super Food than the average American gets in several days.  

Lynn Rolle continued “We believe everyone deserves the best, but the reality is most people can’t afford such a high quality product.  So we went directly to the source of all our ingredients,  to keep prices down and we’ve created a direct consumer marketing model that eliminates costly markups by retailers”. In addition to robust internet initiatives, marketing will be lead by a 30 minute Documercial and accompanying short form television spots that will begin testing early first quarter ’09. Customers order directly from Boku International, LLC via their website at great savings. “We know that once people experience BōKU™, they will love it and come back to order more.  Based on this continuity and efficient sourcing, we are able to cut our prices by 50% which works out to less than a dollar a day for our customers.”

According to BōKU™ Master Formulator, Dr. BJ Adrezin, “when people consume a diet filled with super nutrient dense foods, they start to feel better, and can maximize their genetic potential for health and well-being.  I formulated  BōKU™ Super Food to give people a potent boost in the right direction.”

The unique business model of  BōKU™ Super Food is paying off for both consumers and this Ventura, California start up.  “Sales have been incredible and the response from our customers has been terrific.  At the end of the day, I know BōKU™ is making a positive impact on people’s lives and that really inspires me!”  Says Lynn Rolle of BōKU™ Super Food.

CONTACT:

Coletta Makiling – Boku International,LLC

Ph:    (805) 650-BOKU (2658)

Email:  manager@bokusuperfood.com

www.bokusuperfood.com